Download Arts and Business: Building a Common Ground for by Elena Raviola,Peter Zackariasson PDF

By Elena Raviola,Peter Zackariasson

Arts and Business goals at bringing arts and enterprise students jointly in a discussion a couple of variety of key themes that this present day shape various understandings within the disciplines. Arts and enterprise are, time and again, located as opposites. the place one is offering symbolic and aesthetic immersion, the opposite is growing items for a industry and markets for a very good. they generally deal and fight with a similar matters, framing it otherwise and discovering diverse strategies.



This e-book has the opportunity of supplying either severe theoretical and empirical realizing of those topics and guiding additional exploration and examine into this box. even though this dichotomy has a well-documented lifestyles, it really is reconstructed in the course of the writing-out of industrial in paintings and vice versa.



This edited quantity distinguishes itself from different writings geared toward final the space among artwork and enterprise, because it doesn't have a company perspective in a single of those fields, yet treating them as symmetrical and equivalent. the assumption that by way of giving artwork and enterprise an equivalent weight, the editors additionally create the chance to speak to a much broader viewers and build a direction ahead for paintings and company to coexist.

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